tiergain
Candle making kit bundles that lift Shopify AOV in 2026
A single bag of soy wax is $15. A "Candle Maker Kit" with wax, wicks, fragrance oils, containers, and thermometer is $68. Candle making needs everything at once. Bundle the craft.
$15
Average single candle making supply order
$68
Average candle making kit bundle
4.5x
AOV from candle kits vs single supply
Candle making requires wax, wicks, fragrance, containers, and a thermometer at minimum. Missing one component means no candles. The complete kit ensures success on the first pour.
The hacks
Candle count kits: make 5, 10, 20 candles
"Make 5 Candles Kit" (wax, 5 tins, wicks, 2 fragrance oils, thermometer, $42). "Make 10 Kit" ($68, free shipping). "Make 20 Kit" ($108, free shipping + free color dye set). Candle count is the clearest measure of value. More candles = better deal per candle.
Fragrance collection bundles for scent variety
"Cozy Scents Collection" (6 oils: vanilla, cinnamon, fireside, cedar, coffee, amber, $32). "Fresh Collection" (6 oils: lemon, eucalyptus, mint, sea salt, cucumber, rain, $32). Scent collections drive multi-oil purchases. One oil makes one scent. Six oils make six candles.
Business starter bundles for candle entrepreneurs
"Candle Business Starter" (bulk wax 25lb, 100 wicks, 50 tins, 10 fragrance oils, labels, shrink wrap, $198). Aspiring candle business owners need bulk quantities. The business framing captures a higher-spending buyer persona than the hobby framing.
Seasonal candle making project kits
"Holiday Gift Candle Kit" (wax, 8 gift tins, holiday scents, ribbon, gift tags, $62). Seasonal kits target makers who create candles as gifts. The holiday framing adds urgency and a specific project with a deadline.
Candle making class-in-a-box bundles
"Learn to Make Candles Kit" (supplies for 5 candles + step-by-step video course access + troubleshooting guide, $72). The class framing positions the kit as education, not just supplies. Learners pay more for guided experiences than raw materials.
Price kits by candle output, not by ingredient weight
"Make 10 candles for $68 ($6.80 each)" is more compelling than "5 lbs wax + 10 wicks + 2 oils." Makers think in candles made, not pounds of wax purchased.