tiergain
Raw pet food bundles that lift Shopify AOV in 2026
A single raw food pouch is $8. A "Weekly Meal Plan" with 7 pouches, bone broth, and supplement is $62. Raw feeders plan meals. Bundle the meal plan.
$8
Average single raw food pouch order
$62
Average raw meal plan bundle
7.8x
AOV from meal plan bundles vs single pouch
Raw pet food buyers are committed to their feeding philosophy. They plan meals by protein rotation and supplement schedule. Meal plan bundles match how they already think about feeding.
The hacks
Protein rotation weekly meal plans
"5-Protein Week" (chicken, beef, turkey, lamb, fish - 1 pouch each + bone broth, $48). "7-Day Plan" (7 pouches in rotation + supplement scoop, $62). Protein rotation is a core raw feeding principle. The meal plan bundle packages the rotation.
Raw feeding starter kits for transitioning dogs
"Raw Transition Kit" (3 gentle proteins, digestive supplement, bone broth, transition guide PDF). New raw feeders need guidance. The transition kit packages the first 2 weeks of switching with instructions. The guide costs $0, perceived value $25.
Size-based monthly meal bundles
"Small Dog Monthly" (30 pouches, $145). "Medium Dog Monthly" (45 pouches, $198). "Large Dog Monthly" (60 pouches, $248). Monthly sizing matches the dog weight. Bulk monthly ordering saves the pet owner 15-20% vs buying weekly.
Toppers and supplements bundle add-ons
"Nutrition Boost Pack" (bone broth, fish oil, probiotics, green blend, $35). Supplement add-ons pair naturally with raw food. The nutrition framing positions supplements as essential, not optional. 42% of raw food buyers add the boost pack.
Raw food subscription with flexible protein rotation
Monthly delivery: customized protein rotation based on dog size and preference. Raw food is a daily consumable. Monthly subscription is the natural buying pattern. Auto-delivery removes the weekly ordering hassle.
Offer a transition kit as the first purchase, not a full month
New raw feeders are nervous about switching. A 2-week transition kit at $48 converts better than a $198 monthly plan. Let them succeed on the small kit first. The monthly plan comes after.