tiergain
Resistance band bundles that lift Shopify AOV in 2026
A single band is $8. A complete set with 5 resistance levels, handles, door anchor, and ankle straps is $49. The set is the product. The single band is the sample.
$8
Average single resistance band order
$49
Average resistance band set order
6.1x
AOV from band sets vs single band purchases
Resistance bands come in levels. Buyers need multiple levels for different exercises. A single band limits the workout. A complete set enables it. Bundle the full range.
The hacks
Progressive resistance sets by fitness level
"Beginner Set" (3 light bands + door anchor, $29). "Intermediate Set" (5 bands + handles + ankle straps, $49). "Pro Set" (7 bands + full accessories + carry bag + free program, $69). Each set matches a fitness level. 71% of buyers choose Intermediate or Pro.
Workout-specific band kits with exercise cards
"Upper Body Kit" (3 bands + handles + door anchor + 20 exercise cards). "Leg Day Kit" (3 bands + ankle straps + mini bands + 20 cards). Exercise cards cost $0 (printed inserts). The cards make the kit usable immediately.
Band + accessory bundle replacing gym machines
"Cable Machine Replacement Kit" with bands, pulley attachment, and bar handle. Position the bundle as a $69 alternative to a $800 cable machine. The value comparison makes $69 feel like nothing. Perception math at work.
Band replacement subscription bundles
Resistance bands wear out every 3-6 months. A quarterly replacement bundle with fresh bands + a new exercise program keeps buyers in the cycle. Tiergain builds the initial bundle. The subscription app handles the recurrence.
Travel fitness bundle for on-the-go workouts
"Travel Workout Kit" with mini bands, travel-size roller, resistance loop, and compact carry pouch. Travelers want portable fitness. The travel bundle captures a use case that a gym bundle misses. Same customer, different context.
Position band sets as gym machine replacements
"This $69 kit replaces $800 in gym equipment." The comparison reframes the price. A $69 purchase replacing $800 worth of machines feels like an incredible deal.