Cometly vs Tiergain: ad attribution or bundle architecture in 2026?
Cometly shows which ad drove the sale. Tiergain makes that sale 28% bigger. Knowing your best campaign costs $199/month. Lifting every order costs $50/month. Both help you scale - differently.
Quick Verdict
Cometly is an ad attribution platform that shows which campaigns drive real revenue. Tiergain is a bundle builder that lifts AOV through offer architecture. Cometly tells you which ad brought the customer. Tiergain makes sure that customer buys more. Attribution and revenue growth are two sides of profitable scaling.
What is Cometly?
Cometly is an ad attribution and analytics platform that tracks customer journeys across Meta, Google, TikTok, and other paid channels. It uses first-party data and server-side tracking to provide accurate ROAS and attribution beyond what native ad platforms report. Pricing starts at $199/month with higher tiers for more ad spend. It serves DTC brands running significant paid media budgets.
Where Cometly Falls Short
Attribution Platform, Not Revenue Architecture
Cometly maps which ads and touchpoints drive conversions. It does not create bundle flows, tiered discounts, or offer stacks. Knowing which ad works does not change what the customer puts in the cart.
No Bundle Builder or Cart-Level Incentives
Cometly tracks ad performance and customer journeys. It cannot build mix-and-match bundles, free shipping thresholds, or combined discount + shipping + gift rewards that lift AOV.
$199/Month Minimum for Attribution Data
Cometly starts at $199/month. That is 4x Tiergain Pro. Cometly helps allocate ad budget smarter. Tiergain generates revenue from every order. One is a cost of doing paid media. The other is a profit center.
Value Limited to Paid Media Merchants
Cometly delivers ROI only for stores running paid ads. Merchants relying on organic traffic, SEO, or email get minimal value. Tiergain lifts AOV regardless of traffic source - paid, organic, direct, or referral.
Attribution Does Not Change Offer Quality
Cometly can show you that Meta drives 60% of revenue. It cannot fix the $34 AOV those Meta visitors produce. Tiergain lifts that $34 to $48 through bundle architecture. Better offers improve ROAS more than better attribution.
Feature-by-Feature Comparison
| Feature | Cometly | Tiergain |
|---|---|---|
| Primary function | Ad attribution and analytics | Bundle builder with tiered rewards |
| Bundle type variety | No bundle features | 10+ architectures, fully customizable |
| Combined rewards | Not applicable | Discount + free shipping + free gift |
| Dollar thresholds | Not applicable | Yes, quantity or dollar |
| Ad attribution | Multi-touch attribution across channels | Not included |
| ROAS tracking | Real-time ROAS by campaign and ad set | Not included |
| Customer journey mapping | Full cross-channel journey visualization | Not included |
| Free plan available | No, starts at $199/month | Yes, free plan |
| Pricing | Starts at $199/month, scales with ad spend | Flat-rate: $15/$50/$150 per month |
| Works with all themes | Backend platform, no storefront UI | All themes, no code |
| AOV impact | Indirect - better ROAS may shift budget to winners | Direct - bundles lift cart value 28%+ |
| Works without paid ads | Limited value without paid media | Yes, lifts AOV from any traffic source |
Why Merchants Switch to Tiergain
28% AOV lift makes every attributed sale worth more
Tiergain lifts AOV 28% on every order. Cometly shows which campaign drove that order. With both installed, your best campaigns are driving 28% bigger orders. That is how ROAS actually improves.
$50/month vs $199/month minimum
Tiergain Pro is $50/month and generates revenue from day one. Cometly starts at $199/month and helps optimize ad spend. Tiergain pays for itself with a single bundle sale. Cometly's ROI requires reallocating thousands in ad budget.
Works on all traffic, not just paid
Tiergain lifts AOV from organic, direct, email, and paid traffic equally. Cometly only delivers value on paid channels. A store with 50% organic traffic gets half the value from Cometly but full value from Tiergain.
Frequently Asked Questions
Can I use Tiergain and Cometly together?
Yes. Tiergain builds bundle offers that lift AOV. Cometly tracks which ad campaigns drive those bundle purchases. Together you get bigger orders and precise knowledge of which ads generate the best ROAS.
Does Cometly lift AOV like Tiergain?
No. Cometly is an attribution platform. It shows which ads drive revenue but does not change what customers buy. Tiergain directly lifts AOV through bundle architecture, tiered pricing, and combined rewards.
Is Tiergain cheaper than Cometly?
Yes. Tiergain starts free with Pro at $50/month. Cometly starts at $199/month with no free plan. Tiergain generates revenue directly. Cometly helps optimize existing ad spend for better returns.
How long does it take to set up Tiergain?
Under 10 minutes. Install from the Shopify App Store, add the widget to your theme, build your first bundle. No pixel setup, no UTM configuration, no developer needed.
Will Cometly track bundle revenue from Tiergain?
Yes. Tiergain creates standard Shopify orders. Cometly tracks all Shopify revenue and attributes it to the originating ad campaign. Bundle revenue shows up in your Cometly dashboard as part of overall order value.
Which should I install first?
Start with Tiergain if you want to grow revenue per order. Start with Cometly if you are spending $5,000+/month on ads and need better attribution. For most stores, Tiergain ROI is faster and more predictable.