tiergain
DIY gift kit bundle tactics for Shopify in 2026
DIY gift kits are the fastest-growing gift category. A "make your own candle" kit at $48 outsells a $15 candle because the experience is the gift.
38%
AOV lift from DIY experience gift kits
$48
Average DIY gift kit order
56%
Of DIY kit purchases are gifts
DIY gift kits sell the creative experience, not the supplies. A candle-making kit, a pottery set, or a tie-dye kit is an experience in a box.
The hacks
Curated maker gift sets by interest
For the candle lover: candle-making kit + wax melts + wick trimmer. For the knitter: yarn + needles + pattern book + project bag. Interest framing makes the gift feel personal.
DIY experience gift kit builder
Step 1: pick a craft (candle making, soap making, pottery, painting). Step 2: choose difficulty level. Step 3: add gift packaging. The guided flow matches the gift to the recipient. Tiergain builds experience-based gift kits.
Tiered DIY gift kit pricing
Try it ($24): mini kit for one project. Love it ($38): full kit + extras. Share it ($54): 2-person kit for a date night or friend activity. The share tier doubles the order. Tiergain structures tiered experience kits.
Free bonus supply at gift kit threshold
Spend $38, get a free bonus fragrance oil or color set. The bonus supply extends the project possibilities. Gift buyers stretch because more supplies means more fun for the recipient.
Holiday and occasion-themed DIY gift kits
Christmas ornament-making kit. Valentine candle kit. Easter egg-decorating kit. Birthday paint-your-own kit. Occasion framing makes the DIY kit the perfect themed gift.
Post-purchase refill subscription for DIY kit buyers
After the gift kit purchase: "Loved making candles? Monthly refill kit at 15% off." Gift recipients who enjoy the experience become the best subscription candidates.
The 2-person "share it" tier is the highest-AOV DIY play
A single DIY kit is $24-38. A 2-person "date night" or "friend activity" version is $48-54. The share tier doubles the materials at 40% more price. Couples and friend groups drive the highest DIY AOV.